Seeing Through the Matrix: THIS Is the Method I Use to Absorb Other People’s Frameworks
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Seeing Through the Matrix: THIS Is the Method I Use to Absorb Other People’s Frameworks

Seeing Through the Matrix: THIS Is the Method I Use to Absorb Other People’s Frameworks with Eric Beer

Seeing Through the Matrix: THIS Is the Method I Use to Absorb Other People’s Frameworks

In the previous episode, I shared a powerful moment from a Russell Brunson event I went to recently. It was a 2-day seminar centered on his Perfect Webinar framework.

I’ve listened to Russell’s Perfect Webinar lecture on YouTube about 20 times. I knew the words, I understood the framework, but after this seminar, for the very first time – I feel like I REALLY know it. Back to front, all the elements, processes… As if it were my own.

On the flight back, I watched a movie, and it hit me. I felt like Neo!

I was looking at the Matrix and seeing through the code. Everything became perfectly clear to me!

So for today, I want to talk to you about this experience and what it meant for me.

I’m going to explore the method that helped me achieve this deep understanding of the Perfect Webinar so that you can apply it to any framework you want to master.

Also, I want to share a few words to talk about SurveyDetective and what I think the next step in my journey ought to be.

Let’s get going!


The Secret to Mastering ANY Framework


Reflecting on how I came to this newfound understanding of the Perfect Webinar, I realized that it came down to two things – immersion and repetition.




One of the ways we define immersion is “deep mental involvement.”

We had a blast at Boise, but the seminar was no joke. Two full days of business talk from 08:30 am to 06:30 pm. 

We were in, and we were in deep!

But going all-in allowed us to immerse ourselves in the topic thoroughly. We put everything else aside and followed Russell deep into the rabbit hole of webinars.

Approaching the Perfect Webinar framework with such focus set everyone up for success. In those 48 hours, it was ALL that mattered.

Immersion is a precondition for mastering frameworks because it keeps you in it for an extended period of time. Constantly shifting focus from one topic to another significantly diminishes your gains. 

If you really want to learn efficiently – dive deep and stay there.




The great Tony Robbins once said, “Repetition is the mother of skill.” And I couldn’t agree more.

No one gets it perfectly on the first go. And even those who are blessed with exceptional abilities will benefit immensely from revisiting the same topic time and time again.

“Practice, practice, practice!” – Eric Beer

The next time you watch a webinar or read a book, try this. Go back to the beginning and go through it again. And again. Do it several times over.

Don’t take my word for it. Try to reflect on the process as you go and take notes. I guarantee you’ll be able to feel how each repetition attributes to your better understanding of the topic.

Why does this work so well?

The intuitive answer is, of course, repetition helps you remember and reproduce what you’ve learned.

But it’s also because you’re constantly evolving. You’re growing every single day, and with each new experience, your mindset changes bit by bit. These subtle shifts in your approach will allow you to look at the same lessons from a different perspective and gain richer insights.

Immersion + Repetition = Success


Why I Need to Create the Perfect Survey Webinar


Frameworks create a foundation for learning. They help us organize our knowledge and pass it on to others.

A while back, I created a framework for the Perfect Survey, also known as the AISTP framework.


A – Attract

I – Identify

S – Segment

T – Target

P – Position


Here’s where it gets tricky for me.

I’ve held many consultations for people trying to use surveys to grow their businesses. And the key challenge for me has always been the same – I can’t help but run them over with information.

Ironically, years and years of experience combined with a passion for surveys have made it difficult for me not to scare people away. They often end up feeling it’s too complicated or too hard to understand. 

And I’m 100% sure that’s NOT the case.

“I have more confidence in people than they have in themselves.” – Eric Beer

Anyone can master surveys and learn to apply them to their business. And I want to help you do that.

At this moment, I feel like creating a Perfect Survey Webinar might be just the thing I need to bring surveys closer to people and make them more digestible. 

I want you to be able to see through the Matrix as well, just like I can!

I’m fully immersed, and there’s no going back. 

Would you be interested in a webinar dedicated to surveys? Feel free to reach out to me on social media and let me know! I’m dying to hear what you all think!



Thank you so much for checking out this episode of Performance Marketer!

If you’d like to get some bonus Performance Marketer content, sign up for my SurveyDetective VIP waitlist.

🕵️‍♂️ Sign up for the SurveyDetective VIP Waitlist HERE

See you next week!


Listener Love…

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Read Full Transcript

What's up, guys? Eric Beer here, and thank you for joining me today. So today's episode is, I'm gonna call it the Matrix. And anybody that seen the Matrix knows Neo, right? And I'm gonna be Neo today. Because I just had a crazy experience that really hit home for me. And I think it's a good lesson for other people to piggyback. So stick around!

I spent the last 17 years building my eight-figure performance business without using any of my own money, working with some of the most brilliant direct response marketers in the world today. Now I'm looking for entrepreneurs to join my affiliate army, built on ethics, transparency, and good old hard work. Join me to change the perception of how people view the greatest business in the world, affiliate marketing, and follow along, as I learn, apply, and share performance marketing strategies, working with some of the brightest people on the planet. My name is Eric Beer, and welcome to the Performance Marketer Podcast.

I flew down to Boise for Russell Brunson going over his Perfect Webinar. I believe he was creating a course for it. So he had people come and... Had like a serious two-day event, like, start at 08:30 not done till 06:30. Two days, just straight, straight biz. Love it, I love it. Everybody's thinking and talking the same things. And he was going through step by step from phase one, all the way to the end of you having your own Perfect Webinar with the goal of him having some masterclass of some sort. And what better way to do it than to sit and deal with real people. And just, you know, explain it to them talk, talk them through it. And it was a really cool opportunity. Now I've been around Russell for... I've been in his inner circle for less than... Maybe I joined two or three years ago, I forget now. Two or three years ago, I joined. And I've never done a webinar before. He's been talking about his webinar, he says pretty much anything and everything he's done that has been successful is because it was the Perfect Webinar. And for whatever reason, I just haven't done it. He has this one doodle that he does. And he writes through what the Perfect Webinar is. And I wasn't even I mean, I got it, I understood it, right. But I really didn't get it to a point where I could sit down and look at that doodle and explain to each step, the strategy, and why he's doing it all the way to the end. And for the first time, since I've been coming to Boise and listening to his meetings and talking to people, it's like I was Neo in the Matrix where I was able to just see through the code. And it was like, "Whoa!" Like, all that stuff that I thought was really complicated. I get it, I get it. Right? Like I know, I know, my survey flow really well. And when I, when I sit and try to explain it to people, certainly if I try to explain it to you in a day or two, you're gonna be very, very overwhelmed. You're gonna feel like you just got ran over by a tractor-trailer. So I mean, knocked out by Mike Tyson. Right? I would just hit you with so much information. But for me, I mean, it comes second. And I've been doing it for so long. That's how the Perfect Webinar is for Russell, right? Like he's been doing this for so long. That is just when he starts to think about teaching it. He's got these steps in his head. He's got frameworks, right. And he can go on any stage anytime, and talk through that framework, whether it's for two days or an hour, he just follows the framework, you can go into more detail for each of them. But the point is, is that I for the first time saw the framework as he was talking, right? Like I've seen his TEDx presentation a bunch of times, like I've watched it, when I first got into hanging with him. I probably watched that video 10 to 20 times. And that's a good like, hour, two hours of video. I mean, to the point where like, I was like, I knew exactly what he was saying. But I still like just I don't know why he was doing I didn't get it to the point where I got it. But like, by the time it was all over so long, that like you just can't comprehend everything, especially if you like somebody that has never really done that. And for the first time it made sense to me based on like if you ask me to tell you about the perfect survey, right? I always start to think about it is AISTP, right? attract, identify segment target position, right? And no matter what if I started to explain somebody, like how to go and get something set up, I can focus on those five letters and be able to talk for an hour or two days, all around the strategies and what you'd be doing. Through that flow. There's a lot of things that go into that, right. So if I were to, like, create a masterclass, that would be a lot more than that. And I saw him doing that on stage. There wasn't like he had a, you know, his letters. But he had, he has a framework that he knows what he needs to do for each step. And I was able to look at that, think about what I do and be like, Oh, my goodness, like, I'm kind of getting it, like I understand, like, how he's thinking about it, how he can now break it out into pieces. And now, the next step is on me to figure out, how do I apply my business to his Perfect Webinar. And it's like, I mean, I was like, Whoa, this is just crazy. And I'll tell you, the number one thing, the number one thing that helped me, and I believe it's the thing that you need to do, if you want to be successful, and you want to learn somebody else's skill set framework, get into business, and I was trying to think about what it was. It's one word, and I just looked it up. So I wanted to make sure that I was taking it directly from the internet. And the word is immersion. And they define it, the action of immersing someone or something in a liquid deep mental involvement, that hits home to me, deep mental involvement. The reason why I understood it was because I was there from 830 in the morning to six o'clock, plus going over just that two days in a row, the first day, I was thrown into it. And to be honest, like, my mindset was not was not great. I wasn't comprehending in the beginning, where I was taking notes, when I didn't know what at the time. But when I came back the second day, and where my mind was that day, and the way that I was taking notes and breaking it out, was like, you couldn't compare that to day two, was powerful. For me, I came in with a different mindset. And the reason I believe that that happened was because like anything, you start anything new, when you go and you try to learn something, and you jump in, whether it's how to play the piano, or play the guitar, how to do the Perfect Webinar, to something with surveys, perfect survey, or my method. If you think you're just gonna come in and someone's gonna, like, throw it on you for a day and you're gonna get it. I mean, I'd be very surprised there's very few people in this world can do that. Maybe there's, there's a few people that are that the hash smart that can take it, apply it, boom. But by me doing it two days in a row. And the second day, I was able to digest what he was giving me first day, right? I just, I was immersion, I immersed myself into it for all those hours, nothing else just focus on that. The next day came back. And I was, again, all those hours spending time on learning what he's doing the strategy Why? And it's worth it. I mean, he's guys made between him alone. I mean, he's hundreds of millions of dollars using this Perfect Webinar, hundreds of millions, probably billions. And he's got success stories of people that are using it, and it's working for them. I've never sold something off of a webinar. You know, I've had a lot of success on the internet but not like that. I really I never took my knowledge and tried to show somebody else how to do it, teach somebody else how to do it. All the things I know about how I earn money online, right? How I I help people generate leads, and I make money doing it. Right? All my my lead generation packs, right ways to arbitrage media, how to ultimately be like, I call it a performance marketer. Some people could call it a super affiliate, right? At the end of the day, it's relatively the same thing and affiliate is promoting what he's offer. And all those things I've never shown anybody how to do and I'm starting to put some things together. I'm putting content out now and, you know, thrown you know, little pieces here and there, but haven't really put out like a masterclass yet. Yet, I've gone and given pieces, somebody who's clever, should be able to consume my content and be able to build some pretty successful businesses quickly. If you find the right piece of content, put them together, you could build a five to $10 million a year business, on some of the strategies that I've put out on this podcast on my YouTube channels, if you just listen for it, word for word, stop it, do something, right, go, go watch some of these videos, stop it, take notes, write it down, and press play, listen to the next piece, write it down, and then kind of lay it out. There's a bunch of things out there that I've done for people, right? But nobody's that I know of immersing themselves into the business into my stuff, right. So I don't anticipate anybody taking what I'm putting out there and finding like massive success, just like, I haven't immersed myself into the Perfect Webinar, and I haven't done it. I dabble here and there, I've never tried sitting down in the past was sitting down, like trading 50 to 60 to 70 slides is like, oh my god. Like, that's a pain point. For me. That is not my forte, you know, so I run away from that, that's paying for me, don't want success. Yes, that's a pleasure. For me success. Things drive me because I want to have success. Right. But so the thing though, that was so important, I knew this already. But it was just, it was just like the code it opened up, I just like, for the first time I was looking at this, like one sheet, there's one sheet of the Perfect Webinar. And I'm like, Oh, my God, like, I get what that means I understand what he's doing there. Like I understand the strategy. And it's clever. It's not like, Oh, my God out of the box, it's just he's been doing it for 1015 years. And he's just, every time he's had some sort of failure, he goes back and fixes it. And over a period of time, he's been able to take all the things, all those mistakes that he's made, and throw them out the door, the things that work keeps in so over a period of time, if it's the intro, if it's the keeping people engaged, creating curiosity, the offer, how to sell the offer, whatever that is, I mean, he's got it down to a tee. And because I did it for two days straight hardcore, was like, for whatever reason, and I've tried, you know, to do before I've sat in meetings, I think the fact that one I was just immersing myself in it was, was like the main thing. And I also think that it's just your mindset, you know, different people digest things in a different way to get like, marinating something in a barbecue. Like, if you have a steak that you want to marinate in some teriyaki sauce, you leave it overnight in the bag, you know, it just sit and just soak up all of that teriyaki sauce into the steak. So when you put it onto the grill the next day, it's no tasty. It's the same thing with information with people. It's, you get given information, right? Like, you hear this all the time you go to these events. And I mean, the amount of information I got this week was massive, massive, so much value, there's no way I'm going to be able to remember everything. And there was so many good things there. All my goodness, I took notes there in here. That's why you take notes that you can go back and look later on, so that you can remember some of the stuff but the thing is, is that it's all sitting in here and I have a decision to make now. I'm getting it, what he's doing like I'm Nam Neo and the code for the matrix. I'm looking at this thing and it just looks like green letters and numbers. And it's just a black strain. And now all of a sudden, I'm looking at that screen and like I'm seeing exactly, exactly what he's doing. And understanding why it works so well. And it's up to me to decide, do I want to continue to deeply keep my mind into executing on his Perfect Webinar, to sell my stuff, I have a decision to make. If I stop right now, and I don't do anything, not say go for hiking live or whatever, few months, there's no way I'm going to know all the things that I know now I'll probably forget everything and then just go back to phase one. And I knew this already. But the key to success is immersing yourself into whatever it is you want to learn. And the other thing is you have to repeat it. Continue to repeat it over and over and over again. Practice. So for me to master this, I need to stay deep into what he's doing, why he's doing it and how it'll apply to how I can use it for my business. And I have to stay with it and repeat it day in and day out until it's done. Otherwise, it's going to be a waste. I mean, listen, I got good information, I feel smarter than I was last week. And that's great. You know, my takeaway is also that, um, what I really got excited about was that, I felt like holy cow, this is a lot information. And that's for me, I can go on for hours and talk about all the things I did when, you know, when I was teaching people about the surveys, like someone will get on a zoom with me, and then it'll be three and a half hours later. And it's all unbelievable information, right? But it's so much information for one person, for that one zoom call that I'm trying to help them out that they just get run over, they could probably take that recording and build a course out of it may not be clean, more rough around the edges. But if you take that you could break it up, cut it, and then just deliver it as a course to somebody, I've done it multiple times. I haven't done the break it up and make it a course. Yeah, just because that's not what's been my main focus. But I'm gonna start because this SurveyDetective platform that I have, there's no way I'm going to be able to make this thing be successful without a webinar is what I believe there's too many things for me to explain. You don't get the value of it without me sitting down and explaining to you why it's valuable. And I can't expect people to take the time, the way I do to do something like that, because they'll just stop before they get past our two hours. Because they just that's not what they do. It's not what they want to do. Right? They want to get a result, my platform needs to get results for people, like we're building it so that you can come in and get results. But how do I explain that? How do I explain the value of what this is? Like? Why would you want to use my platform? What is the value to you? The end of the day, right? I know what I'm going to do for you, I know what it can do for you. I know what I've done for other people and my own businesses over the last 1015 years, 20 years, generating millions upon millions of leads that turn into business, turn into customers turn into itching, and also starts there. And this is super, super powerful. Most people aren't doing anywhere near what they can be doing with their business. Even the businesses today that are successful, most companies are mass marketing to their audience. If they're segmenting their data, it's at a very high level, like the basic level, but it's nowhere near what would SurveyDetective gonna be able to do for companies, it's gonna be game-changing. And it's things you probably know, smart marketers that that understand that if I just point them in the right direction, explain to them how they can use it, what they should be doing, you know, little tweaks here and there. I mean, I'm just excited to see what they're going to do with this once they start to put their mind to it. But there's people out there that are way smarter than I am, that once I explained to you, here's what you should be doing. Here's a lot of the things that you have the ability to do if I start getting into some of the advanced stuff, for the really, really savvy marketers, it's, I mean, it's so powerful for existing businesses and new businesses. But so I got to figure how to get you to understand that, and not by me just kind of talking right now, here, I got to get you to understand that. And the only way I'm going to do it is with a webinar. So I came home and I was pretty excited about this. I feel like for the first time, I'm there now, this isn't like I got it. No way. No way. If I don't keep on immersing myself into this going deep, I'm not going to get it done, I need to commit to it. It's the same thing like anything else. In this world, you want to be good at something you need to go all in on, it can't be touchy-feely, and expect to get results. Just it's just not possible. When you focus on one thing, that is when you will be the most successful. If you're doing 10 things, that's great. Then structure your day to where you're focusing on each one of those at a certain period of time. And that's it. You can't be interrupted, get it done. And if you have the mindset to move on to the next thing, do it in the next whatever, hours, weeks, months, however you set it up. I mean, it's possible. Like for me, it's very hard for me to just be thinking about building webinars or thinking about surveys active and then you want to come and ask me a question about you know, how do I arbitrage media to start generate some cash flow as an affiliate. I mean, I could tell you a lot of ways you could do that, but it's very different than what I'm showing you to do with SurveyDetective tool that I'm building, how you're going to use it very different. And for me to start thinking about all those strategies, I'm gonna lose focus on what I'm doing here. So I have to be really, really careful and smart about me scheduling my time on how I'm going to put my focus. But it's immersion. It really is. It's just, it's immersion. If you can dedicate yourself and just go deep into whatever it is that you want to learn to where you understand it, you just got to repeat it, you just got to continue to repeat it until it becomes natural to you. And when that happens, that's where you come close to mastering it, becoming very good at it. It's no secret, everybody in the world that's successful. They are still a practice, right practice time. That's just them repeating. They're going deep. Right? If you want to, if you want to be, you know, Tom Brady, right, we all know Tom Brady, he just came back and won a Super Bowl at 46 years old, right. And he looked like his career was over a few years ago. And the guy worked his butt off to get where he was last year. I mean, he looked better last year than he did the previous five years of his life, changed his diet, right? suppose you've got into some like plant-based diet, and he worked his butt off. And he got rewarded for it. He went deep, he continued to do it every day, he focused, he had a goal, he put a plan in place, right. And then he was able to attain that goal. I mean, more than I think he even expected, I don't think he expected to win the Super Bowl last year, he may have said it, but like, there's no way that he went in saying he's gonna win the Super Bowl, no way. The fact that He even took them to the playoffs was huge. And it was just immersion, immersion, and him repeating himself. So I think if there's, if there's a framework to get out of this, on how you can be successful on whatever it is you're focused on for your business. Number one, you have to immerse yourself into whatever it is that you're trying to learn. You can't just go in for a day, or, or go to an event and leave and don't do anything after that, and expect to get it. And then later on, you're like, oh, his stuff doesn't work. Or it doesn't have to teach it or whatever. I doubt it highly, maybe they're not a great teacher, but I doubt it highly. But if the guy's successful doing it, it works. It's just you taking the time to just master know what the way he knows it. Put the time in dedicate your time, if you're true about it, to a point where you get it and don't freak out on the first few days. The cool part is like with anything the first few days, it's just like, you got to say to yourself, alright, just don't freak out. Don't freak out. Don't freak out. And by like day 34567 by the week later, if you did it. I mean, you're gonna come in with this mindset where you're just like, you get it. You're like, you feel more powerful, because you understand it. And then you start to realize, wait a second, this guy's not that smart. I'm not that smart. Right? I'm not been doing this for a long time. Right? I get it. I've been deep doing it. Day in and day out. I've been deep in it, and I get it. I've seen it from the start to the finish. We've had success multiple times. I know what I need to do to be successful. I get it. That's one of the hardest things of what I'm trying to teach people. Because there's things that are so easy to me, because I've been doing it for so long, that I almost expect you to know it. But there's no way you should know it. I think that's one of the biggest issues that all the coaches have is when they're trying to teach like, they skip over some things that they think are just basics thing that and it's not, it's not basic, but they work so hard to get to that point that it's just like they it comes easy. If that's what you want to do. You want to get to that point. And the only way to do it is to go deep. So I would say like from a framework perspective is number one, immerse yourself. Number two, repetition. You need to repeat. If you want to master this, you need to repeat this every day. Practice, practice, practice. That's what they say in sports, right? Practice. When you're on a team, every day's practice. After school, you got to go. Practice, practice, practice, game, practice, practice. All right, one day off. All right back the next day. It's good to take a day I'm not suggesting that you just like can't do anything in your life. Like I'm, I'm an all-in kind of guy. When I go for something like I can't. I can't do it. Half. I probably do too much. I probably for me. When you talk about work-life balance, like when I go hard, I go hard into learning something you know, and Like, there's no balance, there's probably too much. And I could work on that on the other end of the scope. But the way that I look at it is I'm willing to work my butt off for 30 days, 60 days, 90 days, 120 days, whatever it takes, if I want the result, if I want to get it done, and I know that when I do see success, all of that hard work for those 60 days, 90 days, are going to pay dividends. Could be a year could be 10 years, could be 50 years, depending on the business that you build. I mean, I have that today. There's things that we've worked on in my business from years ago that we make money on, that I don't spend my time on today is an intense Yeah, it is. Is it for everybody? No, it's not. But it's for the people that are willing to go all in and do it, right. Just go all in. And when I mean, go all in, like, go all in, keep your mindset on this, don't watch Netflix, don't think about you know, going out and, and spending four hours, you know, throwing information into your mind, that's just gonna take you off track, living it, sleeping it, I promise you to work, that's how you master immerse yourself, repeat it, continue to repeat it, stay in this until you're to the point where you can be can an expert in, let's say, a survey, I didn't know surveys that great. years ago, I wasn't I didn't wasn't born and knew how to use surveys to, to generate leads. Right? I, I saw other companies doing it. So other companies using surveys, I saw what they were doing, just do what they were doing. To me. It was like, I remember, like, why I loved it so much was like it's the psychology behind it. It's just, it's just so powerful. I took psychology in college, I was a finance major. But I remember loving that course so much. If I look back now I kind of wish I was more of a marketing major in business, and all around like psychology of the consumer. I think that's, that's so cool. I think it's just understanding how they how people think, how people make decisions. The decision-making process is like, so cool. Let's do another episode just around that. It's so cool. Think about that. Right? Like if you know how to how to get your customers to buy, wouldn't you just cater to those people and do what it is they need? so that they'll purchase your product? Your service? Yeah, yeah, yeah. But now people guess people are guessing. I don't get why? Cuz I don't know. Maybe that's why? Because I mean, some of the things I do, it's just like, it gives you answers that you can use for, for any business. It's massive. It's really powerful. So I don't know, for me, it was just, I feel like Neo, in the matrix, I'm seeing through the code. I just, it's funny, because when I went home, when I flew home, and there's no direct flight to New York, it's a really long flight. It's like a full day. And hopefully, I never have to do that again, because I think JetBlue is doing a direct flight to Boise from New York, starting in a month. So if that's true, it's amazing. But I put on the matrix, I put the movie on the matrix to watch. And it was so funny, because as I'm watching the matrix, and the concept around it, and I'm kind of like watching the movie and seeing how they're applying the matrix, and it's a confusing movie, for sure. You know, it has to be up your sleeve on the taste of movies that you like, but I was thinking about it. And as I was doing it, because I was so deep in what I did the last two days prior, I was applying some of those things like oh, yeah, that is similar to that part of his framework. And I was like, that's cool. And I started taking notes. Right, I started thinking, oh my god, yeah, that's cool. That was a girl. Well, then this could be ads. Right? I can do it like this. How would I explain it though? That dude with the matrix, right? How can I? How can I show somebody that you can learn my stuff? What’s it what's a good analogy? Well, I can show you, Neo, from the matrix in the first movie, right? where he's learning all about this. I can skip everything in the middle and just show you the end of the matrix of one it is just everything's clear to him. Oh my god. Oh, he got it. He saving everybody. That is that is it. That's what we're doing here. That's what every coach tries to do. take you from the beginning. Have the matrix where you don't know anything to where you see through that code and understand it. And you can apply it. And you can have the same success that the person is teaching you. It has. I mean, it's as simple as that. We overcomplicate things, sometimes, because we were like, in the middle of all this other stuff. But the key to doing it is just staying with it. Persevere, immerse yourself and repeat it, persevere. And don't stop until you get there till the end, you will be able to see through the code like Neo, in the matrix, just like I am seeing through the code today, and I'm going to stay with it and try to bang this out for the first time, in a way where I believe I have all of the ingredients to put this together, where it makes sense, and I see the value, I still need to learn a lot. So it's, there's a lot, there's a lot more there. It's not like I just took two days, and I get it, I don't know why there's no way that when I do it, it's going to work. It's definitely, you know, I understand it. And I'm being just realistic with myself, I understand it. But I'm almost certain when I do it, it's going to Bob, and I'm gonna have to go back and repeat this multiple times. I get that. Right, a lot of people will go and they'll create, let's say that a webinar, or a survey it bombs, and they're done. They say it sucks, doesn't work. Come on, man. That's not going deep. It's one shot, gotta go deep, you understand the strategy, but I still need to be able to sell the way he sells be able to understand like, the mindset of people, when I'm in front of them, and how to apply it to some of the things he's doing. And that's where it gets really fun. And that's when like I'm sitting in these meetings, and people that do have webinars, and they're all talking and they start talking about the clothes, and like little things you could do to get somebody to run up to the back of the table. Those are psych I always share those in them like, oh, man, I can't wait to get to that point. Because I'm good at that stuff. Right? That stuff will come easier to me, you know, getting on the stage and doing it in front of 1000s. That's Jesus, I never pictured myself doing that. I never pictured myself being in an auditorium selling a product of mine. And then having people go and run and fill out apps. And I just I never picture that for myself in my life. It's more possible today then than it's ever been. I don't know if I ever get their hopes up, hopes up. But the only way I'm going to get there, it's not going to be by a fluke, it's going to be by it just how bad do I want it? It's not a question of if it's a question of when, if I want it, I will have it, I'll get it, because I'll immerse myself into it. And I'll continue to repeat it day in and day out, I'll stay deep until I master it. If that's where my life goes. That's where my mindset is. That's why I believe that people can do anything, I have more confidence in people than they have in themselves, I have more confidence in you than you probably have in yourself, I find that there's tons of time where I see people and they're like, I can't do it. And it just it frustrates me so and it's not about they can't do it. They don't want to do it. They don't want to do it. They don't want to do what they need to do to be successful. Right? You don't see that part, you don't see the part of the people behind the scenes, you don't see all the years of them learning how to get there. You don't see the failures, right? You just see the front end like you, you go and you see Russell on stage now. And it's like, Whoa, he's so professional. Right? He's, he's comfortable. He is working the room. He's making eye contact with everybody. He just seems cool. He sees like, like, not scared. Now maybe he gets all anxious beforehand. I guarantee he still does. You know, it's just he's human. But he's comfortable there. And there's no way that someone like me is going to feel like that. Unless I do it. And I got to do it a lot, multiple times. And I, you know, this is the thing that I believe is just human nature. Because a lot of people talk about, like learning skill sets and or you can learn other people's mistakes and fast track your success. Absolutely, yes. But I also believe that in some capacity, you got to experience it yourself, to really feel and get it for you to take that next step and be successful. Because it just doesn't resonate with you. doesn't resonate with me. You know, I listen. And yeah, I'm, by me listening to him. If I want to do a webinar, I'm fast-tracking 15 years, it seems like, right, but there's going to be pain points for me that I'm going to go through that, you know, I just need to experience myself for my style, so that I can make my Perfect Webinar. Makes sense. It's like the outlines there, the frameworks there, but everyone's different. Everyone's different, you're different. The way you're gonna do is gonna be different. There's no, there's no easy way. It's hard work, right? If you enjoy it, and you want it bad enough, you can get it. So I wanted to come here today, just while it's fresh in my mind, while I'm able to see through the code of the matrix. And, you know, push that out to all you guys, if you've been struggling. If you've been struggling with, learning something. And I will leave you with one thing. This is the other thing that I think is really, really powerful that I personally do. I've been doing it for years. And I never realized I did it until I started thinking about it. But if you read, let's say, you go through a course, and you complete the course, let's say you were to go through this Perfect Webinar course that he created, and you did it one time. You think you're an expert, that you're done. Go back, do it again. And do it again. And do it again. Don't do anything else, you don't have to move on. You don't have to move on, stay deep in that exact thing, right? So you read a book, and you don't, I mean, I listened to the same episodes over and over and over on some of these podcasts. But like when I find episodes that I love of things that I'm interested in doing, I listen to them over and over and over and over. I'll play it and then I won't let it and so that it goes off my phone. And I'll just pull it all back to the front. And I'll listen to it again. Pull it all the way back to the front, listen to it again, pull it all the way, until it's just like, ingrained in my head. Because that's what I want to know. That's what I want to be an expert in. So when you're doing something like that, stop looking for like 25 things. You can't Master 25 things. My wife says to me when I want to play sports. Jack of all trades, master of none. For you to master something, you have to immerse yourself in it, you have to repeat it, and repeat it and repeat it and do not move on. Just because you finish a course just because you finished a book does not mean you mastered it. Go back, do it again. And when you do it again, you're in a different mindset. You may see it differently, you're gonna learn something different, right? I've listened to Russell be on stage multiple times, and talk about the same exact thing. And every time I get a different takeaway. Just because of my mindset and how I'm perceiving it. He means it one way I'm perceiving it. However, I'm thinking, you got to stay deep. And that's the way you're going to master things. And that's the way you're going to be successful. So appreciate you guys. Thanks for listening. Hope this was helpful. Subscribe if you're not subscribed, push this out to people. It's helpful for me if you like, like it, share it, comment all those things really helped me and I appreciate you if you do it. And until next time, I'm out. Be good guys. Take care!

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